Privacy Policy
Skills Academy mobile app and website · Last updated 7 October 2026
Skills Academy is a basketball training app for young players. This policy explains what the app collects, why, who else can see it, and how to have it deleted. It is written for parents, in plain language, and it describes what the app actually does.
The short version. The account belongs to you, the parent. We collect an email address so you can sign in, a nickname for your player, and the training they do in the app. There is no advertising in the Skills Academy app and no tracking of any kind — not a single analytics or advertising service is built into it. Our website asks your permission before it uses the Meta pixel to measure our Instagram ads (section 14). We never sell or share personal information. You can erase the account and everything in it from inside the app, at any time, and it is gone immediately.
1. Who we are
Skills Academy is operated by Skills Online, LLC, 131 Continental Dr, Suite 305, Newark, DE 19713, United States. We are the data controller for the information described here. For anything in this policy — a question, a copy of your data, or a deletion request — write to support@skillsacademy.me.
2. The account belongs to a parent
A Skills Academy account is created and held by a parent or guardian, who signs up with their own email address and agrees to this policy on behalf of the young player in their care.
Young players do not create accounts, do not give us an email address of their own, and do not have their own login. A player trains under a nickname the parent chooses. We do not ask for a child's full name, their school, their address, their phone number, or their date of birth.
As the account holder you can, at any time and from inside the app: see everything held about your player, change the nickname or photo, turn reminders off, control whether a challenge clip may be shown to anyone, and delete the account and all of its data.
3. What we collect, and why
| What | Why we need it | Legal basis (UK/EU) |
|---|---|---|
| Parent's email address | To sign in. We email a one-time code instead of using passwords, which is safer. | Performance of our contract with you |
| Player nickname; optional jersey number; optional profile picture | So the player recognises themselves in the app and on the leaderboard, and so their coach knows who they are. | Performance of our contract |
| Training activity: drills and workouts completed, daily check-ins, XP, streaks, skills mastered, guides collected | This is the product itself. It is what the progress screens, the skill tree and the leaderboard show. | Performance of our contract |
| Notes typed into the training journal | Kept so the player can read them back later. | Performance of our contract |
| Questions sent to a coach | So a coach can answer them. | Performance of our contract |
| A video uploaded to enter a monthly challenge | So a coach can judge the challenge. See section 5. | Consent, which you may withdraw |
| Whether a subscription is active | To know which features to unlock. | Performance of our contract |
| Basic technical information needed to serve a request, such as an IP address in short-lived server logs | To keep the service running and to prevent abuse. | Our legitimate interest in a working, secure service |
When the app is first opened it asks which age band the player falls into, so the training plan is pitched at the right level. The answer shapes the plan and nothing else.
4. What we never do
- No advertising. There is none in the app, and we never share anything for anyone else's marketing.
- No tracking or analytics. The app contains no analytics, attribution or behaviour-tracking software at all. We do not track across other apps or websites, and we do not use advertising identifiers.
- We never sell personal information, and we never "share" it as those words are defined by California law.
- No profiling and no automated decisions that produce legal or similarly significant effects.
- No location, no contacts, no calendar, no microphone except as part of a video the player deliberately records.
5. Photos and video
Three features can involve a camera or photo library. All three are optional, and none of them is needed to train.
Film Room — stays on the phone
A player can film themselves and compare it side by side with a coach's drill. That video never leaves the device. It is not uploaded to us, it is not stored on our servers, and nobody else can see it.
Profile picture — optional
A parent may set a picture for their player. It is shown in the app to that player and their coaches. It is deleted with the account.
Challenge clips — coaches only, unless you say otherwise
A player may upload a short clip to enter a monthly challenge. That clip is stored privately, is never publicly listed or searchable, and is opened only through a temporary private link.
Only coaches see a challenge clip. Winners are announced by nickname and score, and the video itself is not shown to other members. If we ever want to show a winning clip to other members of the app, we will ask that player's parent for permission for that specific clip first, and you may say no or change your mind later. Withdrawing permission does not affect anything that already happened.
A clip is deleted when the account is deleted, and you may ask us to delete an individual clip sooner.
6. Who else can see it
Coaches at Skills Academy can see a player's nickname, profile picture, training progress, questions and challenge entries, in order to coach them. Coaches do not read training-journal notes.
Other members see only a player's nickname, rank, and score on the leaderboard and the winners' wall. They never see an email address, a real name, or a challenge clip.
We use a small number of companies to run the service. They process data only on our instructions, under contract, and never for their own purposes.
| Company | What it does for us |
|---|---|
| Supabase | Hosts the database and file storage: the account, training history, and uploaded clips. |
| Resend | Delivers the one-time sign-in code by email. |
| RevenueCat | Keeps track of whether a subscription is active. It receives an anonymous account identifier — not a name, and not an email address. |
| Apple | Takes the payment for a subscription. We never see or hold card details. |
| Mux | Hosts and streams the coaching videos the app plays. No information about a player is sent to it. |
We may also disclose information if the law requires it, or to protect the safety of a child or another person. If our business is ever transferred to someone else, we will tell you before your information moves, and this policy will continue to apply to it.
7. Children's privacy
Skills Academy is designed for young athletes, and we treat everything in it as information about a child.
Because the account is opened by a parent who agrees to this policy, a verifiable parent is in place before any information about a child is collected. We collect only what the training features need — a nickname, the training done, and anything the parent chooses to add such as a picture or a challenge clip. We do not condition a child's participation on giving us more than that.
Parents are in control. You can review everything held about your player, refuse to allow anything further to be collected, and have it all deleted, from inside the app or by emailing support@skillsacademy.me. We answer within 30 days.
This is how we meet the United States Children's Online Privacy Protection Act (COPPA) and the protections the UK and EU give to children's data. If we ever learn that we hold information about a child without a parent behind the account, we delete it.
8. Notifications
If training reminders are switched on, the phone schedules them by itself. Nothing is sent from our servers and we do not collect a push token or any device identifier for messaging. Reminders can be turned off in the app under Settings, or in the phone's own notification settings.
9. How long we keep things
Training history is kept for as long as the account exists, because it is the player's progress and the app would be pointless without it. Server logs are kept briefly and then discarded. When an account is deleted, everything described in this policy is erased, other than the small number of records we are required by law to keep, such as a record of a purchase for tax purposes, which Apple also holds.
10. Deleting the account
In the app: Settings → Delete my account. It permanently removes the login, the profile, all training history, journal notes, questions, and any uploaded clips and pictures. It happens immediately and cannot be undone.
If you would rather we did it for you, email support@skillsacademy.me from the address on the account and we will action it within 30 days.
Deleting the account does not by itself cancel an App Store subscription. Cancel that in your device's subscription settings.
11. Your rights
Depending on where you live, you have the right to ask us for a copy of the information we hold about you and your player, to correct it, to delete it, to limit or object to how we use it, and to receive it in a portable form. Where we rely on your consent, you can withdraw it at any time.
If you are in California, you also have the right not to be discriminated against for exercising these rights. We do not sell or share personal information, and we do not use it for cross-context behavioural advertising.
Make any request at support@skillsacademy.me. We reply within 30 days and we do not charge for it. If you think we have handled your information badly, please tell us first — and you may also complain to your local data protection authority.
12. Where data is stored
Our providers store data on servers in the European Union and the United States. Where information moves between countries, our providers are bound by the European Commission's Standard Contractual Clauses or an equivalent safeguard, so it keeps the same protection wherever it sits.
13. Security
Sign-in uses one-time email codes rather than passwords, so there is no password to steal. Data is encrypted in transit and at rest by our hosting provider. Challenge clips are stored privately and reachable only through short-lived links. Access to player information is limited to the coaches who need it. No system is perfect, but if a breach ever affects your information we will tell you and the relevant authority without undue delay.
14. Our website
Everything above is about the app. Our website, academy.skillsacademy.me, is where parents join the waitlist and read about Skills Academy.
- Waitlist. If you join the waitlist, your email address is kept by our email provider, Kajabi, so we can tell you when the app launches. Every email has an unsubscribe link.
- The Meta pixel, only if you allow it. On the website, and never in the app, we can use the Meta pixel, a small piece of code from Meta Platforms (Facebook and Instagram). It tells us whether our Instagram posts and ads bring people to the waitlist, and lets us show our ads to people who have already visited. It loads only if you choose Allow on the bar at the bottom of the page. If you choose No thanks, or ignore the bar, it never loads.
- What Meta receives when it runs: technical details of your visit, such as the pages you viewed, your browser and IP address, and whether you joined the waitlist. Meta handles this under its own privacy policy. We never send Meta your email address or anything about a player.
- Changing your mind. Clear this website's data in your browser settings and the bar will ask you again. Legal basis (UK/EU): your consent, which you can withdraw at any time.
15. Changes to this policy
If we change this policy in a way that affects what we collect, how we use it, or who can see it, we will say so inside the app before the change takes effect, and where the law requires it we will ask for your agreement again. The date at the top always shows the current version.
16. Contact us
Skills Online, LLC
131 Continental Dr, Suite 305, Newark, DE 19713, United States
support@skillsacademy.me
Skills Academy · Privacy Policy · Last updated 7 October 2026
